Zhejiang Red Ant Shoe Industry Co., Ltd. was founded in 1998. It is mainly engaged in leather shoes and leather goods of design, development, manufacturing, distribution, and retail red ant brand.As a new new brand with development potential.The rapid growth of the Red Ant brand has established three major shoe industry production bases, two major R & D centers, product information collection established in France, Japan, Hong Kong, Beijing, Shanghai, Guangzhou and other places, as well as 3000 throughout the world.Multiple marketing networks have formed a three -dimensional business model with vertical and horizontal expansion.
The company has a registered capital of 5 million yuan and built a large modern industrial park with an area of ??50 acres and a construction area of ??more than 200,000 square meters.The company currently has more than 2,000 employees, with 8 international advanced modern shoe -making lines and various advanced professional equipment.The high -tech flow production equipment is adopted to strictly implement the ISO9001 international quality management system and the ISO14001 environmental management system, and passed the ISO9001: 2000 quality system certification to ensure excellent production efficiency and excellent product quality.There are more than 6 million double -high -end leather shoes in the company. Its products cover hundreds of varieties such as mens leather shoes, womens leather shoes, casual leather shoes, leather goods, leather bags and other series.
Under the business philosophy of "not accumulating step by step, no thousand miles", the company closely focuses on the strategic goal of "creating a highly respected brand, creating a modern, excellent, and international brand company", focusing on product development and independent innovation, High -paid hire well -known domestic and foreign designers to optimize and integrate product structure.Develop the companys "Red Ant" brand into a mature and stylish leather shoes brand with complete series of products.
In 2008, the company began to fully implement brand operation, set up brand operation centers, comprehensively introduced CIS strategic projects, and established a quality brand promotion marketing team to carry out differentiated brand communication and refined product marketing.Establish more than 30 regional operation centers and more than 1,000 terminal sales outlets across the country.
After many years of consumption accumulation, the Red Ant brand has also possessed its outstanding reputation and reputation in the minds of consumers. The "Red Ant" brand is developing the market quickly with a steady development pace to form a wide range of brand awareness and reputation in the national market.Degree, successfully realized the super -conventional leapfrog development, and became a bright star in the Chinese shoes industry in one fell swoop.