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Rich Bird Brand Introduction

Rich Bird Brand Introduction

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Founded in 1991, the popular domestic and high -end shoes brands are mainly engaged in modern enterprises that are engaged in the research and development, production and sales of related accessories such as mens and womens leather shoes, mens business leisure clothes and leather goods.
Fugui Bird Co., Ltd. ("Rich Bird" or "Company", together with its subsidiaries, collectively referred to as "Group") is a strong main shoe manufacturer, seller and well -known business leisure mens clothing seller.The company is mainly engaged in the research and development, production and sales of mens and womens leather shoes, mens business casual clothes and leather goods.The scope of business covers many links in brand operations, design, research and development, procurement, production and sales.According to industry reports, the company is the third largest brand of business and leisure shoes in China and the sixth largest brand shoe product manufacturer in the 2012 retail revenue.
The company is mainly known for its famous wealth bird brand manufacturing and sales products to create a diversified product portfolio.The rich bird "" Founded in 1991, and began to produce mens leather shoes in 1995, expanded the production line to womens shoes in 1997. On the basis of making full use of product advantages and brand awareness, the company has sold suits, pants, pants, pants, pants, pants, and pants since 2011A variety of business casual mens clothing such as jackets and shirts, as well as leather accessories such as belts, bags, luggage and wallets.
The brand management experience of more than 20 years has created the companys major.The two other brands of "ANYWALK" and "FGN" successfully launched the market in 2010 and 2012, respectively.FGN brand products aim to consumers from age between 25 and 40, and provide middle and high -end mens and womens leather shoes; while "Anywalk" brand products are the goal of fashion groups 16 to 35 years old, providing men and women with men and womenFashion casual shoes.Promoting diversified product portfolios with different brands to make the company face extensive customer base and improve market competitiveness.
The companys huge sales and distribution networks are spread in more than 30 provinces, autonomous regions and municipalities in more than 30 China.With the increase in the demand for personalized products and the development of Chinas e -commerce business, the company also sells some products through large -scale group purchase and third -party online shopping platforms.The company has always adhered to the business purpose of "innovation for development, quality of survival, and management of creative benefits", and is continuously committed to improving product quality and design and development level, and maintaining brand honor.The company will make unremitting efforts to become an influential fashion brand company in China.