The FZL brand registered in China in 1998. Its elegant and exquisite formats and avant -garde alternative fashion composition form the non -mainstream two major product series.The non -mainstream and exquisite production technology, the handsome version of the body, perfectly combine the leisure and formal dress, spare no effort to advocate the new image of modern male Shiya, the first new concept of male fashion.
Non -mainstream has a group of designers with young, energetic, and good professional backgrounds. The design style pursues simple and natural, and has unique perception and unremitting pursuit of non -mainstream recreation fashion men for mens alternatives.
"Young Fashion" reflects the positioning of non -mainstream brands. In this world of self -personality everywhere, self -confidence, rebellion, passion and vitality sexy seems to be a sign of modern male officials.The alternative culture that is not the trend of the public is increasingly recognized by individuals.Non -mainstream determines the trend of mens clothing in the style that is not the public.
Brand Culture:
You pay attention to it, but you are not subject to mediocrity;
You love society, there are always a group of male and female friends around you;
You are very keen in fashion, keen to chase all new, beautiful, classic items;
Although your economic income has not reached a high level, it is forging ahead for your ideal goals;
You like to make, you like all kinds of interesting topics;
Current affairs news, cultural entertainment, consumption gossip, know everything, can say two words;
Your life attitude is serious but not so row, full of vitality, mixed and confident;
You talk about witty and fun, and be publicly expressed for peoples personality;
You like food, fitness, travel.Like new digital technology products and design;
You like famous cars and imagine driving his joy.
Design Director:
Mr. F, founder of "non -mainstream" of clothing senior in clothing.
As a practitioner of the fashion mens clothing industry, the researcher of mens fashion, the advocate of the fashion mens culture, Mr. F is committed to promoting the integration and complementarity of non -mainstream clothing culture and mainstream culture, and interpret elegance to the extreme.To be a low -key man, Zhang Yangs work is Mr. Fs philosophy of doing things.