LTD Watches What Makes this New Brand Unique? by David Allen

The clue is definitely in the name with LTD watches! LTD is a new watch brand which very recently launched in 2009 with the view of only designing and creating a limited edition style watch available in a small quantity of between 100 150 models around the world. Budget is definitely of the essence as each LTD watch retails for 49 which is extremely reasonable for any bank balance. What makes these watches so unique and special is that despite the rather economic price tag, they are super exclusive and sought after and once sold out, you wont be able to buy them again. This definitely adds a desirable factor to the brand and LTD watches will in the not so distant future become collectors items and thus worth a great deal more.

LTD Watches The Style

Any fashion conscious individual will know that bold colour has been a huge trend for 2009 in fact, the bolder the better! LTD watches focus on this in terms of their style. The aesthetic of LTD watches is fairly simple with a stainless steel case, polycarbonate bracelet and a round dial and the wow factor is really the colour incorporated into the timepieces. With yellow, pink, orange, black, white, blue and green to name only a few, your favourite choice of colour will certainly be featured on a LTD watch within the collection. Some of the models also have a neon colour effect and some use cool contrasting colours in the dial and the strap such as turquoise and yellow. These make for the perfect striking accessory and will jazz up any outfit and add a nice splash of colour to muted tones. All LTD watches are unisex which again is very on trend. Sometimes simplicity is the key to creating a great selling product and LTD watches are definitely simple yet hugely effective in design.

LTD Watches No Compromise on Quality

Despite their relatively low price tag, LTD watches have refused to compromise on quality. Powered by an analogue 3 hand calendar quartz movement, the hands and dial feature luminous inserts making them readable at night. All LTD watches also feature a magnified date window at the 3 position and to see which number in the exclusive range your watch is, this is engraved on the back of the aluminium case.

LTD Watches A Great Marketing Strategy

If you are a new brand, wanting to establish yourself in the industry but your products are less expensive and perhaps not as luxurious as others, how do you go about creating a buzz? Well, LTD watches have done this successfully in less than 1 year without the use of fancy advertising campaigns or the usual marketing methods that brands use to sell themselves and their products. LTD watches have simply created a highly sought after product by making them limited edition. They are fantastic accessories and actually quite addictive when you look at the huge array of colours available. The product is non pretentious yet is great quality and regarded as highly exclusive without the sky high price tag which would then limit the range of consumers. Even if an individual had 1000 to spend on a watch, if they were style conscious and appreciated the bold appearance of LTD watches they would probably still purchase one because it looks great and is exclusive. Fashion can sometimes lead to people looking like clones of one another and so to be seen in a LTD watch where only 150 maximum are made, it is unlikely you will spot a colleague or friend wearing the same one.

LTD watches really are the ultimate in a cool looking timepiece and at under 50, you really can not ask for any more in terms of great value for money. Trendy, great quality and super exclusive, make sure you get your before the range has sold out as once they are gone, they are gone!

David Allen is an expert on LTD Watches. Buy a DKNY Watch here.

Article Source: http://www.earticlesonline.com/Article/LTD-Watches-What-Makes-this-New-Brand-Unique-/618157

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